What we do
EOG employs a wide range of proven research methods and best practices from the cognitive and business sciences. These methods are organized in 5 essential phases. This process is highly consistent across all projects accepted by EOG.
- Phase 1: Business objectives and brand attribute definition
- Phase 2: Cognitive modeling of core customer profiles
- Phase 3: Function allocation and technology platform analysis
- Phase 4: Optimization definition and simulation development
- Phase 5: Optimization propagation